---
title: Give Your Elevator Pitch - Techstars Entrepreneur's Toolkit
description: Thirty seconds may be all the time you have to get the attention and curiosity of an investor or prospective customer. Learn how to craft your elevator pitch.
image: https://toolkit.techstars.com/hubfs/Techstars%20Toolkit%20Featured%20Image-01.png
---

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- [| ← | Home | | --- | --- |](https://toolkit.techstars.com/../)
- [| 1 | Build Your Lean Canvas | | --- | --- |](https://toolkit.techstars.com/build-your-lean-canvas)
- [| 2 | Understand Your Customers | | --- | --- |](https://toolkit.techstars.com/understand-your-customers)
- [| 3 | Give Your Elevator Pitch | | --- | --- |](https://toolkit.techstars.com/give-your-elevator-pitch)
- [| 4 | Make Progress | | --- | --- |](https://toolkit.techstars.com/make-progress)
- [| 5 | Check Your Progress | | --- | --- |](https://toolkit.techstars.com/check-your-progress)
- [| 6 | Grow Your Business | | --- | --- |](https://toolkit.techstars.com/grow-your-business)
- [| 7 | Master Your Pitch | | --- | --- |](https://toolkit.techstars.com/master-your-pitch)
- [| 8 | Get More Done | | --- | --- |](https://toolkit.techstars.com/get-more-done)
- [| 9 | Brand Your Business | | --- | --- |](https://toolkit.techstars.com/brand-your-business)
- [| 10 | Blow Up Your Company | | --- | --- |](https://toolkit.techstars.com/blow-up-your-company)
- [| 11 | Engage with Mentors | | --- | --- |](https://toolkit.techstars.com/engage-with-mentors)

[![](https://toolkit.techstars.com/hubfs/ts-logo-white.png)](https://toolkit.techstars.com/../)

##### ENTREPRENEUR'S TOOLKIT

# Topic 7. Give Your Elevator Pitch

Thirty seconds may be all the time you have to get the attention and curiosity of an investor or prospective customer. This means you must be able to describe what customers you serve, the problem those customers have, and the solution your product provides. In this topic section, [Nicole Glaros,](https://www.linkedin.com/in/nglaros/) former Chief Investment Officer at Techstars, will show you how to effectively describe your business.

<https://toolkit.techstars.com/give-your-elevator-pitch#trailer-block>

## What's Included in this Guide:

##### Let's get started

[Watch The Videos](https://toolkit.techstars.com/give-your-elevator-pitch#chptr1)

[Do the Exercises](https://toolkit.techstars.com/give-your-elevator-pitch-worksheet)

[Watch The Videos](https://toolkit.techstars.com/give-your-elevator-pitch#chptr1) [Do the Exercises](https://toolkit.techstars.com/give-your-elevator-pitch-worksheet)

##### Part 1.

# Pitch your business

In this video, you’ll learn how to build and refine your pitch so that you can give a compelling description of your business in under 30 seconds.

# Apply Your Knowledge

Continue to the worksheet where you can turn your knowledge into action.

[Go to the Worksheet](https://toolkit.techstars.com/give-your-elevator-pitch-worksheet)

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