ENTREPRENEUR'S TOOLKIT

Topic 19. The W3 - Who, What and Why Framework

The W3 (Who, What, and Why) Framework was developed by Amos Schwartzfarb, author of Sell More Faster & Levers, and former Managing Director of Techstars Austin Accelerator.This worksheet follows the W3 workshop video on the Techstars Entrepreneur’s Toolkit. The W3 Workshop comes out of the best selling books, Levers. The W3 is a simple framework that enables founders and CEOs to figure out how to get on the path to product-market-fit and know when you've achieved it.

WATCH THE TRAILER:

What's Included in this Guide:

The W3 framework will help your team figure out the three most important questions in order to move from customer development to a repeatable sales process.

Let's get started
Watch The Videos
Do the Exercises
Part 1.

The W3 Framework

Grab key team members and accompanying worksheet to start building your W3.

Apply Your Knowledge

Continue to the worksheet where you can turn your knowledge into action.
  • BCorp Logo
    • B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. They also accelerate a global culture shift to redefine success in business and build a more inclusive and sustainable economy. As a Certified B Corporation, Techstars is the worldwide network that helps entrepreneurs succeed, because we believe entrepreneurs create a better future. We Give First, and we use our profits and growth to make a positive impact around the world.

    We'd love to hear your feedback.

    © Techstars 2024 | Privacy Policy | Terms of Use